New In
Whether you’re guided by theseasons, looking for a specifichome fragrance, or a newbie seeking to discover their style-defining scent, these new-in must-have perfumes will certainly help you find what you’re hunting for. Are you searching for the perfectgift or set for that special someone? We’ve got the latest products from our favouritebrands ready for you to give the ultimate fragrance present.
Has the latest Coach launch caught your eye? Or perhaps you’re after the new, bolder and more intense scent from Rabanne? How about the limited edition, pop of colour from Marc Jacobs? From men’s aftershaves to women’s perfumes, our new-in collection hosts a range of scents and brands, that you’ll not want to miss. It’s time to welcome the new trends with open arms!
Explore the latest arrivals at Fragrance Direct today.
Rabanne Invictus & Olympéa Parfum
Stand out from the crowd with the new fragrances for him and for her from Rabanne. INVICTUS PARFUM combines fresh lavender with sensual black soap and addictive sandalwood in a powerful fragrance for the half–god hero who turns life into legend. OLYMPÉA PARFUM blends luminous vegetal accord with solar jasmine and mysterious vanilla in a hypnotic feminine fragrance that lets your divine aura shine.
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Prada Luna Rossa Ocean Le Parfum
An invitation to go beyond, to surpass limits and open new horizons, built on a conviction that with technology as an extension of ourselves, we can re-imagine what is possible and achieve extreme performances.
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Armani Code Parfum Pour Homme
Armani reinvents the powerful, sophisticated and masculine original Code fragrance with a cool freshness and seductive natural sensitivity. Discover the new refillable fragrance.
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Lancôme Idôle L'Eau de Toilette
Here’s to the women who dare to dream. The women who defy expectations. Here’s to the leaders and innovators of tomorrow. Strong. Outspoken. Empowered. The women who look to themselves for the inspiration they need to shape the future. Here’s to a new generation of icons. Your time is now. Be your own Idôle.
Elie Saab Girl of Now Rose Petal
Imagined as a floral dream, Girl of Now Rose Petal blossoms into a dazzling fresh, floral and fruity fragrance. A joyful trio at the intersection of this spicy and sweet trail paves way towards a sensory, romantic dreamland. In this marvellous garden, the most splendid flowers bloom subtly to diffuse a delectable bouquet, elevated by the grandiose of three magical varieties of roses.
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