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Guide to Cruelty-Free & Vegan Makeup and Skincare

Fragrance Direct Blog
Writer and expert6 years ago
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For a long time the biggest concerns about make up were how long it stayed on, how much it cost, and whether your sister would try to steal it. This soon changed when people became more aware of the animal cruelty that goes into making some products, and in response, called for more products that were cruelty-free (not tested on animals) and even vegan (cruelty-free plus no animal-derived ingredients).

If you want to reduce your impact on the environment without having to give up your makeup, Fragrance Direct have a range of cruelty-free and vegan products that are easy on the eye and your conscience.


REN Clean Skincare Clarimatte Invisible Pore Detox Mask 50mlREN is listed on PETA’s cruelty-free list so you can be safe in the knowledge that all their products are created without any animal testing.

If you’re looking for soft, clear skin, add REN’s Pore Detox Mask to your weekly skin care routine. Designed to make blackheads less visible and to minimise pore size, it’s perfect for those with oily to combination type skin.

Face Wash

Urban Veda Purifying Daily Facial Wash 150mlUrban Veda has received the internationally recognised Leaping Bunny certification for their commitment to cruelty-free products. As they use all natural ingredients such as Ayurvedic cold-pressed neem oil, they’re a great choice for those with sensitive skin.

Their Purifying Daily Facial Wash contains all the natural ingredients you need to cleanse and purify acne-prone skin and is an excellent way to treat blackheads and help oily skin that produces excess sebum.


Yes To Coconuts Ultra Hydrating Gift SetYES TO is another brand that has been certified as cruelty-free by Leaping Bunny. Their Ultra Hydrating Gift Set is perfect for those who suffer from dry, flaky skin. Containing ultra-hydrating wipes, a creme cleanser and an intense moisturiser, it’s been perfectly formulated to feed the skin and keep it looking soft and smooth.

A perfect gift for any skincare fanatic who also wants to keep their routine cruelty-free!


Pacifica Dreamy Cover Foundation 30mlPacifica is committed to sourcing their products from natural ingredients, whilst never compromising on quality.

They have a range of different makeup products available, with our particular favourite being their Dreamy Cover Foundation.

The shade-matching minerals that make their foundation so good are made without animal testing and contain ingredients that are great for your skin. With SPF 20 and a feather-light, weightless cover, you’ll quickly find this a makeup bag must have!


Lily Lolo Finishing Powder Flawless Silk 4.5gAfter you’ve applied your foundation, you’ll need the right cruelty-free power to set it perfectly. Lily Lolo is certified as cruelty-free by PETA, so you can feel guilt-free when ensuring your makeup sits right. Gentle on your skin and formulated to reduce the signs of lines and wrinkles, you’ll love the natural formulation of this powder.


Natio Cosmetics Pure Mineral Redness CorrectorNatio support, and have been accredited by, Choose Cruelty-Free (a non-profit organisation that advocates for the rights of animals). Their Pure Mineral Redness Corrector is perfect for those with blemish or rosacea-prone skin and will help cover imperfections and deflect light to even out skin tone.

Lips Pacifica Natural Lipstick 20gChoosing vegan lipstick doesn’t mean you have to skimp on colour intensity or pigmentation. The Pacifica Natural Lipstick is 100% vegan and cruelty-free and comes in five gorgeous colours including the intense red “Firebird” and the soft pink “Tenderness”. Take a look now for a lipstick that’s as soft on your lips as it is on nature.


Prima Makeup Prima Pressed Glitter This highly-pigmented glitter will take your makeup look to new heights of glam. Best applied over an eyeshadow primer, this glitter comes in a wide variety of different colours and can even be used over lipstick if you’re feeling brave! And, of course, it’s cruelty-free.

The above products are just a small sample of the cruelty-free and vegan makeup and skincare that we have to offer. What’s more, Fragrance Direct are always looking to expand our range. So please check back for even more great products and offers on our site.

Thank you for reading, we hope you’ve enjoyed this post! Come and take a look at the incredible fragrance and beauty brands we stock!

Fragrance Direct Blog
Writer and expert
View Fragrance Direct Blog's profile