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New In Ladies Fragrances You Won’t Want To Miss

Fragrance Direct Blog
Writer and expert4 years ago
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It’s new fragrance season and we’re loving it. One stunning fragrance after the other graces us with some of the most addictive notes yet and the new year has only just begun. To be honest, it’s kind of overwhelming and a slight concern when it comes to the good old bank balance, but hey, who couldn’t do with a new fragrance… or six.Marc Jacobs Daisy Daze Eau de Toilette Spray 50ml, £59.00

If you’re a lover of Marc Jacob’s iconic Daisy ranges, this is definitely going to be another one to add to that list. Warm. Vibrant. Bright. The new fragrance range by Marc Jacobs consists of four limited-edition, feel-good scents for spring. The Daisy Daze collection has a fresh and fruity twist on the classic daisy fragrances and offers an escape to an unexpected daisy universe. With inviting bursts of mandarin and sweet mirabelle that sparkle against smooth creamy musks, daisy daze is a crisp, sumptuous scent.

Ralph Lauren Beyond Romance Eau de Parfum 50ml, £54.99

Looking to try out a new fragrance from a luxury, high-end couture brand? You’re in the perfect place. Ralph Lauren presents a new interpretation of his classic Romance fragrance (that was actually inspired by his wife, Ricky Lauren – how sweet!) with the introduction of Beyond Romance. This gorgeous new floral and woody perfume is fresh and fruity with sparkling, radiant notes of bergamot, mandarin and raspberry.

Jimmy Choo Blossom Special Edition Eau de Parfum 40ml, £32.99

This new fragrance celebrates the joyful return of spring. Bright colours and an explosion of sumptuous scents, this is one to take over the senses. With notes of sweet, exotic fruits, sandalwood and frangipani flower, it’s the perfect balance between elegance and warmth. A rosy coral shade sums up spring’s renaissance on the scent’s iconic facetted bottle, dressed in an alluring gradient of colour that reveals the joyous fragrance inside.

Kenzo Flower Poppy Bouquet Floral Eau de Parfum 50ml, £57.99

Energetic, powerful, beautiful. The new floral perfume by Kenzo celebrates a contagious energy. In 2000, Kenzo created the fragrance of a scentless flower, the poppy. A timeless powdery floral that has become an icon of perfumery. In 2020, Flower by Kenzo reinvents itself in a new fragrance. With notes of fresh juicy pear, jasmine and rose, it’s a truly addictive woody floral fragrance you just won’t want to miss.

Emporio Armani In Love With You Freeze Eau de Parfum 50ml, £59.99

A new fragrance taking the world by storm. In Love With You Freeze is a fresh fragrance for women by Emporio Armani that captures the thrill of the most joyful love. Each new day is as strong as the first. Alluring, soft and delicate, yet bursting with profound sensuality. It makes up half the power couple to the matching men’s fragrance Stronger With You Freeze. A celebration of life and togetherness, this addictive fragranced warmed up with cherry, peony and patchouli is a must-have this season!

YSL Black Opium Neon Eau de Parfum 30ml, £48.99

Discover the newest addition to the Opium fragrance family where signature coffee notes meet dragon fruit. This rock couture fragrance is addictive and deliberately seductive. This year YSL continues to re-invent its ever-epic perfume in its sculptural bottle re-mastered with a fluorescent twist for that extra YSL touch. Adrenaline-rich coffee gives way to an orange blossom heart electrified by luminous dragon fruit accord wrapped by cool vanilla and white musk – what a combination!

Which of these new in women’s fragrances will you be treating yourself to or someone special this year?

Fragrance Direct Blog
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