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Lady Gaga Is The Face Of Valentino Voce Viva

Lady Gaga Is The Face Of Valentino Voce Viva
Fragrance Direct Blog
Writer and expert3 years ago
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Celebrating every woman’s voice, VOCE VIVA is the new feminine fragrance by Valentino and trust us when we tell you, it smells divine! Luxurious, colourful and couture, this is sparkling new scent is soon to be on everyone’s wishlists…

VALENTINO VOCE VIVA draws a parallel between the sound of your voice and the scent of your fragrance. Like a voice, a fragrance is personal, intimate, and leaves a trace.

The harmony of a radiant floral bouquet, made addictive and powerful through an unexpected crystal moss accord, embodies the strength and intimacy of your voice.

Speaking openly in an interview with Glamour, wearing a red strapless Valentino gown, Lady Gaga says: ““I would say my singing voice is an expression of my entire body as it connects to the whole of humanity. When I sing, I think about the world, I think about people – I don’t just think about the song. I do think about the story I want to tell, and I always try to find the piece of it that’s true.”

With a passion for telling stories through her body of work of speaking truthfully and respecting your authentic self, this stunning Valentino fragrance shares these values and wanting to celebrate every woman’s voice through the power of scent.


Roman at heart, Valentino Beauty is a Colour Cool Couture brand.


Colourful and sparkling top notes which open with fresh Italian bergamot, softened by sweet and juicy mandarin.


An opulent bouquet of floral heart notes, blending orange blossom absolute with golden gardenia.


An unexpected crystal moss brings a modern intensity to the base, with enveloping vanilla leaving an addictive impression.


The bottle conveys the values of Maison Valentino and the VOCE VIVA femininity. A sleek glass bottle, square and sculptured on the sides, reveals the light passing through its golden scent allowing a V of light to emerge.  The Valentino Rockstud highlights the cap and collar, representing a modern edge. A vibrant red enhances the lid, in the signature Valentino Rosso shade. The iconic face of VOCE VIVA, Lady Gaga, personifies these Maison Valentino values of strength and modern femininity.

Available in 30, 50, and 100ml. The perfect gift for a loved one, or signature perfume for you.

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Fragrance Direct Blog
Writer and expert
View Fragrance Direct Blog's profile