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New Brand: Crabtree & Evelyn

New Brand: Crabtree & Evelyn
Fragrance Direct Blog
Writer and expert7 years ago
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Here at Fragrance Direct we've got a great new brand on site, Crabtree and Evelyn. We wanted to give you a quick run down on what they're all about and why we're so excited to welcome them to the FD family.

Crabtree and Evelyn are world renowned for quality fragrances, beautifully presented gifts and indulgent bath and body collections. Inspired by nature, the brand draws on its rich heritage and knowledge of plants to offer botanically inspired products, which enliven the senses and add a touch of luxury to everyday rituals.

A bit of history; founded in 1972, Crabtree and Evelyn was started as a small family business by Cyrus Harvey. He had a passion for travel and an inherent in all things natural. His inspiration came from the life of John Evelyn, who was one of the first naturalists and conservationists. ' Explore everything, keep the best' was the motto of John Evelyn and to this day continues to be the guiding inspiration for Crabtree and Evelyn.

Today, more than 40 years since the company began, they continue to draw on the rich heritage and knowledge of plants and botanicals while embracing new discoveries. This is expressed in their product range of beautifully packaged body and hand care luxuries and home spa essentials. The Crabtree apple became the icon for the brand in the 1980's and the brand began to become recognisable for its inimitable and uniquely crafted style and the first UK store opened on Kensington High Street.

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Crabtree and Evelyn have travelled the world in search of inspiring, efficacious and unusual ingredients for their fragrances and products. They are dedicated to producing products that transform everyday rituals into extraordinary, pleasurable experiences and that create a moment of self-indulgence for the user.

The current ranges include: Hand Care Collection Fine Fragrance Collection Botanical Collection Men's Grooming Collection

So whether you want to look good or feel better or both, allow Crabtree and Evelyn to take you on a journey of discovery to 'Explore everything. Keep the best'.

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Fragrance Direct Blog
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