Founded in sunny California, Yes to is a global leader in natural skin and haircare with awesome and affordable products made with fruits, veggies and a smile! Created to combat the culture of natural products saying No to this and No to that, Yes to’s products are anything but a sacrifice! We say Yes to natural, Yes to formulations that are free from all the nasties and full of all the goodies, Yes to fun and so much more. Yes to’s award-winning formulations are all over 95% natural, have proven results and are formulated without parabens and silicones. We offer unique collections from hair to toe to allow people to create their own natural ‘recipe’ that works for them, including the latest, on-trend innovations. Our packaging is also recyclable whilst we're cruelty free and certified by the Leaping Bunny! Despite all this natural goodness, our products work and our formulas are clinically proven, too, in case you needed any proof (your face will thank us later).