Lynx have been celebrating 25 years helping guys get ahead in the mating game. Originally launched in France back in 1983, Lynx was introduced to the UK just a couple of years later in 1985.
Lynx originally came in 3 fragrances: Amber, Musk and Spice. And with its distinctive black and silver cans, it quickly became associated with male sexual potency. Now with dozens of fragrances and more products in the offer, including Lynx body spray and deodorants, over 8 million guys across the UK & Ireland use Lynx every day.