Joan Collins Timeless Beauty is an international luxury beauty brand launched in 2014 and created by one of the most glamourous icons of our time. It aims not just to inspire women, but to provide them with the tools to feel and be beautiful at any age.
When young and alreayd making waves in Hollywood, Dame Joan worked with some of the greatest beauty experts in cinema, and it was here that her passion for beauty was born. Spending time with these masters of the screen, Hoan began to learn the valuable beauty secrets and tricks of the trade that normally remain behind closed doors.
Timeless Beauty is a range for women of all ages that has at its core, the care and welfaire of the skin - your greatest beauty asset. For Dame Joan, taking care of the skin starts young and never stops. Her belief is that anything applied to the skin should be good for it and that good cosmetics should also protect.