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The Urban Veda ranges are designed to suit different skin types, which in the principles of Ayurvedic medicine, are associated with ‘doshas’. This is the Ayurvedic term to describe the physical and emotional tendencies in the mind and body. The Purifying range is best suited to Kapha types, the Radiance range is best suited to Vata types, the Soothing range is best suited to Pitta types, and the Reviving range is best suited to dry and mature skins and all three doshas.
All products are made with clinically proven actives and Ayurvedic botanics to help maintain skin's natural balance.
Belief in the value of nature means valuing plants as nature intended – all products are free from genetically modified (GM) ingredients, artificial colours and Sodium Lauryl Sulphate (SLS).Recycling is like karma; what goes around comes around, so all Urban Veda packaging is recyclable and the bottles are made out of post-consumer recycled plastic. Proud of this sourcing provenance, all Urban Veda cartons are Forest Sustainability certified.
All products are certified by the Vegetarian Society, and are suitable for vegans. As a holistic brand, Urban Veda doesn’t and will never test on animals.