Now so famous for their aftershaves and perfumes, it’s amazing to think that Davidoff began as a tobacconist in sophisticated Switzerland...


Gender-Neutral Scents We Love

It’s time to break the convention. While lots of perfumes are designed with men or women in mind, we aren’t all about that life. It’s 2020...


JPG Le Male

Known for their luxurious fashion lines and seductive fragrances, you can’t beat a Jean Paul Gaultier creation. Flirty, flamboyant and utterly fabulous...



Stay stylish and smell fantastic. We make things easy for men at Fragrance Direct with a full range of sophisticated fragrances. What’s more, we offer fantastic value on our aftershave collection, helping you to hit all those grooming goals with just a few clicks, and for even less with our amazing men's aftershave deals.

Our men’s aftershaves and sets include big names like Calvin Klein, HUGO BOSS, American Crew, Davidoff, Diesel and Creed aftershave. Our list of classic brands ranges from James Bond 007, to Prada and Cacharel. In fact, whatever your signature scent, we’re sure to have it. If you fancy a bit of inspiration, or you just want to shake things up, you’re in the right place too.

Because we add different discounted men’s fragrances to our online shop every week, you can revamp your image for just a fraction of the cost with a good quality, but cheap aftershave. Look good, smell great, and feel at your best without breaking the bank by browsing our online collection for men today. READ MORE