The Armani fragrance collection is just as stylish as the brand’s fashion lines. With clean-cut lines and new notes, each scent is sophisticated in its own...


6 Fragrance and Grooming Essentials Every Man Should Own

Looking to upgrade your grooming routine? Or, on the hunt for your next new fragrance?...


Carolina Herrera 212 Men

Clean and contemporary, Carolina Herrera’s 212 aftershave is the signature scent for today’s self-assured man. This modern-day classic has been...



Stay stylish and smell fantastic. We make things easy for men at Fragrance Direct with a full range of sophisticated fragrances. What’s more, we offer fantastic value on our aftershave collection, helping you to hit all those grooming goals with just a few clicks, and for even less with our amazing men's aftershave deals.

Our men’s aftershaves and sets include big names like Calvin Klein, HUGO BOSS, American Crew, Carolina Herrera, Davidoff,Diesel and Creed aftershave. Our list of classic brands ranges from James Bond 007, to Prada and Cacharel. In fact, whatever your signature scent, we’re sure to have it. If you fancy a bit of inspiration, or you just want to shake things up, you’re in the right place too.

Because we add different discounted men’s fragrances to our online shop every week, you can revamp your image for just a fraction of the cost with a good quality, but cheap aftershave. Look good, smell great, and feel at your best without breaking the bank by browsing our online collection for men today. READ MORE