Inspired by the Founder’s Indian heritage, Ayumi is a holistic skincare and wellness brand which produces formulations that are made locally in the UK. Certified as both Vegan and Cruelty-Free, Ayumi prides itself on the use of natural ingredients, most of which are sacred within Indian culture. Taking the ancient Indian philosophy of Ayurveda as inspiration, Ayumi is committed to making mindful living accessible to all, connecting even the busiest of environments with nature. The three core ranges are created around Ayurvedically-acclaimed ingredients: Sandalwood, Turmeric and Neem. Within each of the core ranges, you can find aromatic essential oils that are designed to balance the mind and body plus many other botanical ingredients that provide efficacy and gentleness. READ MORE