Keune Salon Care Line Man Fortify Shampoo - create volume and strength in thinning hair fortify technology: Essential Minerals: hydrate & smooth Rock Crystals: fortify Red Ginseng: activates cells & promotes hair growth Menthol: cooling effect Vitamin H: strengthens & provides density Fortify: stimulating and cooling formula to conquer thinning hair. Hair will have density, strength and easy to manage. It stimulates the scalp to generate healthy hair from the root and anchors hair to create fullness and healthier hair. Fortify shampoo: Cooling shampoo with anti-hairloss ingredients to create volume, density and texture in normal to thinning hair.