Faberge launched the Brut range in 1964. Brut is the the name for a range of mens grooming and fragrance products that now includes Aftershaves, deodorant and eau de toilettes, packaged in its famous bottle green packaging. Elvis Presley was known to wear Brut and is usually represented in advertisments by well known sports men, such as Muhammed Ali, Franz Beckenbauer and Paul Gascoigne.